Many of the pieces that comprise No Spectators: The Art of Burning Man are gigantic. They leave you in awe of the size as well as the creativity. These powerful and interesting pieces compel you to instantly take photos and share of what you are seeing.
For your event, consider having photo stations with larger than life photo props, art pieces or sculptures. Create Instagrammable moments throughout your event that give your attendees more reasons to share.
As the name of the exhibit suggests, part of what makes Burning Man special is that everyone participates. Attendees and guests become a part of the art installation. In this particular exhibit, there are many interactive pieces that ask for attendees to become a part of the art. With attendee participation, each piece is unique and gives every visitor a different experience.
For your event, think of what can be personalized for each attendee. Maybe it’s the food. You can have a food station where attendees can participate in cooking something for themselves that's unique and tasty. Maybe it’s a seminar. Can you create a seminar that's interactive and easily adapted to each attendees’ needs?
Take another look at each aspect of your conference and figure out how you can make it more interactive. Attendees will love the personalized touch enough to share with their colleagues.
One of the best parts of Burning Man is the community it creates. Since everyone participates, many times guests will have to work together to create something incredible. And based on the pieces at the Cincinnati Art Museum, this exhibit definitely achieves that.
For your event, think of ways that you can create community within your conference. Maybe you have groups collectively create a piece of art or solve an industry problem. Or maybe they compete as a team together.
If you create these mini communities throughout your event, that will help attendees bond and develop relationships that last well beyond your conference or event. With new industry connections, attendees will be more compelled to attend future events and share with their collagues.
How are you getting attendees to share photos from your event?